NBLTigers
Two years ago
NBL’s Big Game With 2K
The Hungry Jack's National Basketball League (NBL) is pleased to announce 2K has joined the League's family of partners.
2K has become the official video game partner of the NBL and will help reach and engage new audiences through digital platforms.
With the upcoming release of NBA 2K23 on September 9, the partnership will enable 2K to promote the game on NBL platforms throughout the season.
"We are delighted to partner with 2K," NBL Chief Commercial Officer Brad Joyner said.
“NBA 2K is an iconic global brand in basketball and is one of the most recognisable products in the sport.
"It also allows us to connect with a new audience across the world. We are excited to see the partnership come to life and believe it is just the beginning of a long and successful collaboration.”
“We look forward to partnering with the NBL and to bring our game directly to even more basketball fans around the world,” Alfie Brody, Vice President of Global Marketing Strategy at NBA 2K said.
