Baller#3
Years ago
Selling the NBL as a "Holiday League"
http://www.smh.com.au/sport/basketball/sydney-kings-import-josh-childress-says-more-nba-stars-looking-to-nbl-20151004-gk0vtl.html
Having a read of this article, i had a few thoughts:
1: Childress should be the next commissioner? He has done more for the NBL in the past couple years then any other import in the last decade surely. He has to be the best speaking import and clearly cares about the game.
2: Why dont we sell the NBL as a holiday league? Come over for 6 months, play some ball, make a little coin and enjoy the summer. Especially with guys like Childress and Warrick, target those that are fringe NBA guys who have gotten a little older and could be interested in a few years to round out their careers in Sunny Australia. We are the only league that can add 'summer' to the list of positives.
3: Do we need to find our own character? Make the games fun. More of a relaxed vibe, more themed nights etc. Make each game special in its own way. Make NYE games huge, get everyone talking about how fun the NBL is.
4: Cap the league at 12 teams? I personally think we need to cap the league at 12 teams. Only inclusions from the current 8 are Brisbane, 2nd NZ, 2nd Sydney and 2nd Melbourne. Then look to build those brands and get crowd numbers up.