IMO, this is dumb, why not call themselves the Australian Boomers and capture the broadest audience possible? Oh, that's right, that name is taken...

Seriously, how many Melbourne based Associations are out there? Should they not all now consider ditching their loacl area and call themselves Melbourne, just to try to play with the Tigers on a perception that if they use this prefix they will all of a sudden become bigger than Ben Hur?

Should Sturt and Forestville just change both of their names to Adelaide??? Pointless and ridiculous for mind!

I hate this idea, for so many reasons...

Sturt and Forestville aren't competing in a broader league.

'075, link is still active for me. You might be hitting News Ltd's paywall?

Good decision. Even if it doesn't actually do much in the short term, its a step in the right direction for their profile and will give them a platform to perhaps compete with the Melbourne Vixens in a few years time.

Its not like they are entrenched in 100 years of history as the Bulleen Boomers with a huge fan base that cares enough about it, so change in this case is a good thing.

Melbourne tigers in the wnbl now defunct - the Melbourne name will about to nothing.

Since the boomers were accepted into the wnbl in 1984 there is no doubt the past 5 years have been the clubs most successful in its history. So how does it makes sense to change the club name, uniform, and relocate outside of Bulleen?

The decision can only be under a motivation to attract more $$$. A long, proud club is being rebranded, relocated, and severing times with its long and successful junior program for the sake of a few extra thousand dollars!?

Either way the wnbl isn't a sport which attracts big $$$ and Bulleen have proven it can win and consistently make finals under its current structure.

Good luck to the Melbourne Boomers I live in Knox and will be buying a Boomers membership and I know of a lot of other supporters from Knox will also buy one.I will probably buy a Rangers one as well as I love the WNBL and I suppose you could call a basketball tragic!!!!!!

This really sounds like something consultants came up with to justify the thousands of $$$ spent on them.

I can't see anyone deeply involved in basketball suggesting something as expensive and stupid as this.

Let's see - Nunawading Spectres became ... became ... ??? I don't remember the name change making any difference to the fan base.

I can also remember when the administration stupidly assumed that Melbourne fans would switch allegiance when they shut down the North Melbourne Giants and St Kilda Saints and ...

Hoopie - What about Hawthorn's move to Waverley?
Got them thousands of new supporters. It exposed them to the Outer Eastern Suburbs and Gippsland!!
IMO if they were still playing at AFL Park they would have between 80 - 90k supporters?

So much comment in this thread that shows no understanding of how WNBL teams have to operate.

It's a struggle for most WNBL teams to survive financially every season - so much dependancy on sponsorship dollars, especially if you are association based team.

As for ^^Anon "attempt to hoodwink those clubs".

Poor and ignorant comment dude - do you think those people would become involved if they didn't see the longer term benefits ... those people understand the bigger picture.

Clearly you don't.

The Wnbl needs to do more for the clubs. This is an obvious cry for help from a club at their wits end.

Does Bulleen really think they are going to attract a crowd of more than 500 people with Jarry and Madgen as their major draw cards? Pfft!

This is a smart move and a great effort to improve Basketball and in particular women's Basketball. Women’s sport is vital for young girls and young women in providing good positive role models. It also creates a path way for young female Basketballers. WELL DONE TO ALL!

Hey TmK, just thought I would remind you of your post. Melbourne Boomers got 940 people to their first game. Just saying. And that is without Jarry back from WNBA.

Good on you Big Bazza! At least someone can see the big picture