I have read all posts with interest and although I had high hopes for this team under Mal's administration, I am very disappointed in the qualities he has shown during these tough times and to me demonstrates more about the man than any previous success does. It does make me suspicious about his legitimate interest in the club, I cannot understand why an owner of a business would go on holidays whilst his ship is sinking.
As an immediate relative of someone who has pumped thousands and thousands into the club through loyal sponsorship since the early 90's I have witnessed the very basic errors this and past administrations have made which has no doubt caused sponsors or season ticket holders to let their support lapse.
IMO one of the biggest mistakes made was several years ago significantly increasing the price of season tickets. I personally know about 25 people that stopped going to games after that.
Simple summary: Less bums on seats = crappy atmosphere = people talking = less bums on seats etc which leads to less sponsorship and reduced chance of return to free TV.
I do remember the good old days when dinner was served to a full room down by the players race and you come out to a full stadium for a great night's basketball but that was a long time ago. I do believe it can get back there especially in Adelaide as late last year proved we can still fill the stadium, people just need a reason!
To the new SOS people. I assume you are successful business people so please apply those business principles to the team. Do what you can to fill the stadium, you have a huge supporter base who do not come to games anymore, contact them, give them an incentive to return but do not offer what you cannot deliver.
More importantly, look after the existing sponsors and season ticket holders. Keeping them happy with a few phone calls, some personal treatment etc is a lot easier and more cost effective than trying to continuously replace lost sponsors. An experienced CRM would be a valuable asset imo.
One last thing if I may, please refrain from cheap gimmicky entertainment, imo it does more damage than an empty court at half time would. There are numerous associations, groups etc that are good at what they do and would jump at the chance to demonstrate their talent and I doubt it would cost much. Maybe even give half-time to various school basketball teams to play a short game and give them game tickets and a few red frogs. I would love to hear lots of little tackers going nuts for their team.
I wish the SOS the best of luck in the future and hope Mal has the decency to do what is needed to transfer the license and enable the Sixers to continue with owners who are passionate about the sport and the team.
Sorry for the long post.