Isaac
Years ago
Marbury to LeBron: Own or be owned
This news is a month old but it's about time the $14.95 Starburys got another mention on here.
Most NBA followers would know that New York Knick Stephon Marbury endorses a line of $15 Starbury shoes through Steve and Barry (evidently a brand in the US).
The concept is that it gives kids, unwavered by big brands or without the money to spend, a chance to own a pair of NBA-athlete-endorsed shoes. (Marbury gets a little cut himself from every sale.)
Back at the end of March, self-proclaimed global megabrand LeBron James and his US$150 shoes came up against the Knicks and a pair of $15 Starburys. On game night, a Newsday reporter asked LeBron about it all. Could LeBron see himself endorsing such a cheap and accessible sneaker?
"No, I don't think so," James said. "Me being with Nike, we hold our standards high."Note that LeBron apparently grew up in poverty, but seems to have forgotten his past now that Nike (and others) are pulling the strings on his wallet.
Marbury was asked to comment on James' reaction and, after a pause, responded.
"I'd rather own than be owned."Nice.